Sabre has awarded the first Sabre Red Appy along with a $10,000 cash prize

We are excited to announce Limos.com as the winner of the top award for their car services shopping and booking Red App. The winners were named at the close of TMU12 last week in Las Vegas.

The Red App from Limos.com is a powerful search, compare and booking application for private car services. Bookings integrate into customers’ itineraries, streamlining the reservation process and increasing agent productivity. Limos.com has successfully tackled the fragmented car services industry and built strong partnerships with leading car service providers worldwide bringing great deals to their customers that cannot be found anywhere else.

TripLingo won the first runner-up prize for its business-to-business-to-consumer app. The TripLingo Red App will let travel buyers offer TripLingo’s mobile consumer app to clients whose itinerary includes a covered country. TripLingo is a mobile translation service, providing basic phrases and the ability to translate in more than 14 languages. Agents using the TripLingo Red App will add extra value to customers, stay in front of the traveler throughout the trip with a cobranded app, and earn extra revenues when users purchase premium content.

“What a thrill it’s been to watch the Red Appy finalists compete for the top prize. Each finalist has conceived a Red App idea that will translate into tangible benefits and value to our agency customers,” said Chris Kroeger, senior vice president of marketing for Sabre Travel Network. “The agents and developers at the award event are buzzing about these new Red Apps and the future potential they see in the Sabre Red App Centre.”

The winners were selected by a diverse panel of judges that included Sabre leadership, travel management company representative, and an industry technologist. Once the apps are built, all of the winners and finalists will offer their Red App through the Sabre Red App Centre.